IDSA STUDENT MEMBER HELPS UNVEIL NEW WEARABLES AT SXSW

In March 2017 at SXSW Interactive in Austin, TX, Tim Ronco, S/IDSA, was among a group of Parsons School of Design students who unveiled new, wearable technology devices and experiences to transform wellness.

Göbie and Sleepwise were designed by students from Parsons MFA Industrial DesignMFA Design and Technology and BBA Strategic Design and Management programs, along with members of Game Changer Catapult—which includes business leaders, engineers and a UX designer from Panasonic. The wearables focus on enhancing sleep and social interaction.

Panasonic hopes that Göbie and Sleepwise eventually can be brought to market, so consumers “can use them to transform the way they manage wellness.”